I have one of my Google Analytics pages accessible for you. Go to www.google.com/analytics/ and logon:
Then click on view report and answer the following questions:-
1) Looking at the site usage, what does the terms visits, page views and pages/visit mean? What does the bounce rate mean and does it vary much from day to day?
Visits represent the number of times the website was visited, without regard to repeat visitors.
Page views represent the total number of pages that visitors looked at on our site.
Visitors represent the number of actual people that visited our site.
Page/visit is simply the average amount of pages a visitor has requested.
for example:
- If you visit the UB website tomorrow and looked at the ‘home’ page, our ‘about’ page, and our ‘contact’ page, that would count as 1 visit and 3 page views.
- If you return to UB website in one week and look at the same pages again, that will count as 1 more visit and 3 more page views. However, it will only count as 1 visitor since it’s the same person visiting twice.
- If one of your friends visits UB website today and looks at those pages on our site, that will count as 1 visit, 1 visitor, and 3 page views.
2) Now look at the traffic sources report. What are the three sources of traffic and where has most of the traffic come from?
The three sources of traffic are search engines, direct traffic and referring sites. The most traffic has come from search engines at 46.48% followed by direct traffic at 37.08% and referring sites at 16.44%
3) What was the most popular web browser used to access the site?
3) What was the most popular web browser used to access the site?
Most popular was Google with 43.35%.
4) How many countries did visitors to Foliospaces come from and what were the top four countries?
85 countries visited foliospace and the top 4 countries are Australia, United States, United Kingdom and Canada
5) Having clicked every possible link on my analytics, make a few comments on:
5) Having clicked every possible link on my analytics, make a few comments on:
(a) What you can track
Visitors, visits, unique visitors, time on site, bounce rate, new visits, what country visitors are from, map overlay, visitors overview, technical profile, visitor profiles, browser profile, traffic sources overview, content overview, search engines, referring engines, direct engines, Country/Territory Detail: Australia.
(b) What you can track over time and
All answers in question 5a
(c) What you can’t track.
Details about the user
6) What do the following terms mean? These are just a few you may like to add some more yourself.
High bounce rate: a high bounce rate generally indicates that site entrance pages aren't relevant to your visitors.
Key words: keywords can be defined as the specific terms used by person to search for something on the net
Average Page Depth: it is the average number of pages on a site that visitors view during a single session
Click through rate: The click through rate (CTR) measures what percentage of people clicked on the ad to arrive at the destination site.
Click: a mouse click, a succession of them is known as a clickstream.
Cookie: A cookie is a small piece of information stored as a text file on your computer that a web server uses when you browse certain web sites that you've visited before.
Cookies are commonly used when you sign up for services (such as web hosting). Cookies are also commonly used for sign in (login) features. Cookies can only be used with the Domain Name that stored them. Basically, the web server needs to use cookies in order for the web site to work correctly, and the information is nothing more than a string of letters and numbers.
Some other web sites may use cookies to track advertising to target banner ads. We do not use banner ads on our web site.
We use cookies to simply make the sign up process much easier for you to use by separating it into easy-to-follow steps. It also allows you to go back where you left off if you have any problems with your computer or Internet connection. http://www.newideaswebservices.com/support/define/cookies.html
Key words: keywords can be defined as the specific terms used by person to search for something on the net
Average Page Depth: it is the average number of pages on a site that visitors view during a single session
Click through rate: The click through rate (CTR) measures what percentage of people clicked on the ad to arrive at the destination site.
Click: a mouse click, a succession of them is known as a clickstream.
Cookie: A cookie is a small piece of information stored as a text file on your computer that a web server uses when you browse certain web sites that you've visited before.
Cookies are commonly used when you sign up for services (such as web hosting). Cookies are also commonly used for sign in (login) features. Cookies can only be used with the Domain Name that stored them. Basically, the web server needs to use cookies in order for the web site to work correctly, and the information is nothing more than a string of letters and numbers.
Some other web sites may use cookies to track advertising to target banner ads. We do not use banner ads on our web site.
We use cookies to simply make the sign up process much easier for you to use by separating it into easy-to-follow steps. It also allows you to go back where you left off if you have any problems with your computer or Internet connection. http://www.newideaswebservices.com/support/define/cookies.html
Impression: Impressions track how many times a webpage or element on a webpage is viewed. It is one of the standard metrics used in website analytics software. The term "impressions" most often refers to page impressions, which is synonymous with page views. Each time a page is viewed, a page impression is counted. Therefore, a single visitor can rack up multiple impressions on awebsite by visiting multiple pages. http://www.techterms.com/definition/impression
Hyperlink: A hyperlink is a word, phrase, or image that you can click on to jump to a new document or a new section within the current document. Hyperlinks are found in nearly all Web pages, allowing users to click their way from page to page. Text hyperlinks are often blue and underlined, but don't have to be. When you move the cursor over a hyperlink, whether it is text or an image, the arrow should change to a small hand pointing at the link. When you click it, a new page or place in the current page will open. www.techterms.com/definition/hyperlink
Pageview: Each time a user visits a web page, it is called a page view. Page views, also written "pageviews," are tracked by website monitoring applications to record a website's traffic. The more page views a website has, the more traffic it is receiving. However, since a page view is recorded each time a Web page is loaded, a single user can rack up many page views on one website. Therefore, unique page views are commonly tracked to log the number of different visitors a website receives in a given time period. http://www.techterms.com/definition/pageview
Session: a session refers to a limited time of communication between two systems.
Unique Visitors (or Absolute Unique Visitors): unique page views are commonly tracked to log the number of different visitors a website receives in a given time period.
URL: Stands for "Uniform Resource Locator." A URL is the address of a specific Web site or file on the Internet.
Visitor: Visitors represent the number of actual people that visited our site.
Visitor Session: A Visitor Session is a defined period of interaction between a Visitor (both unique and untrackable visitor types) and a website.
Comparison shopping: comparing prices of items to ensure you get the best deal.
Google Analytics Blog
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The latest news, tips and resources straight from the Google Analytics team.http://feeds.feedburner.com/blogspot/tRaA
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